When it comes to SEO or Search Engine Optimization through link building, should you go and focus on the quantity or quality? As internet marketers, we all have an idea, be it few or many, that the quantity and quality are both important and should go side by sise – in most cases any link to your websites are considerably helpful. But because Google and other search engines are very picky when it comes to the value of the links, it is, more often than not, better to choose value and quality over quantity.
To explain fully why quality is more important than quantity in SEO, we have to look at link building SEO at Google’s point of view. You see, Google gives a value on each website and webpage that it indexes. To simply determine a value of a website or webpage, simply look for the Google’s Pagerank. Google places a ranking from 0 to 10 to measure the websites authority. When you got 0 for your website it means it’s either new or not really that important, while a Pagerank of 10 means it has a great amount of authority. An example of a website that has a 0 Pagerank is a newly opened blog of a candy shop while an example of a website that has a Pagerank of 10 is google.com or USA.gov. When you have a higher page rank, Google considers you more than a website that has a lower score. But don’t worry, Pagerank increases in time and when you update it more often.
Apart from Pagerank, relevance is one of the considered factors in determining why the quality of a link building SEO is more important than focusing on quantity. Perhaps the relevance is the most important. By relevance, we mean in whatever niche you have in your blog, the links should also be placed to another websites that have the same niche with yours. For example if your niche is all about religious books, then you should place links to websites that also feature religious books. Otherwise it wont do you no good when you put it in a sexy lingerie website.
Just a tip: to get the most out of your link building SEO, the quality of your anchor text should also be considered. This is yet another reason why quality wins quantity over when it comes to link building SEO. For example if da best seo guy (fictitious name) wants to get higher rank with they keywords mlm leads, then the guy behind the company should employ of using the word “mlm leads” as an achor text, rather than just http://dabestseoguy.
These are just few of the factors why Quality is much stronger than quantity when it comes to SEO link building.






